Illustrative lettering poster with the quote “In India, Tracing is Art…” by SCD Balaji featuring a satirical scene of an Indian man operating a copier machine inside a local shop, mass-producing copies of a beautiful illustration. A signboard reads “The Authentic Creative Design and Branding Studio,” while the copier machine humorously displays the text “Steal Like an Artist.” The composition reflects irony around originality, imitation, and creative ethics.
As a self-made artist and designer, I deeply understand the journey and struggles of every amateur creative enthusiast.
It is quite natural to start any art form like music, dance and painting by mimicking, replicating, imitating or tracing it; that's the natural starting point. But after years, because of the innocent appreciation you get around you, continuing it for a lifetime will kill your natural creativity, aesthetic, design and art skills.
And that is where the real problem begins: "Starting as an amateur is not a sin. But staying as an amateur and imagining yourself as a master is."
In India, the credit goes to all the music TV shows that established recreation as creativity and art. To make matters worse, most established Indian educational art and design institutions even today teach how to recreate, rather than encouraging students to explore their own ideas.
Thanks to softwares like Canva, which made humans believe editing the colors, text and layout in an existing template or from an internet inspiration is design. And the literacy of copyright, intellectual property and trademark almost doesn't exist.
In the midst of all the above, the Indian Government officially announced Create in India. A bold move to grow the Creator Economy and bring creative opportunities back to Indians, with an ambitious vision for 2030.
Will it be the Renaissance or Regression of Creative India?
SCD Balaji

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